Press Release

November 2007 Timbertrader News: Keeping pace with technology

As the pace of technology change becomes more and more rapid, the emphasis on business to keep pace with technology has never been more important.

According the recent “Australian Timber Industry Technology Survey”, many Australian timber businesses are beginning to recognise technology as a means of achieving increased productivity.

The survey found that approximately 44 percent of Australian timber businesses had conducted a review of their business software within the past 12 months.

Surprisingly an even greater number of businesses had upgraded their software within the past 12 months.

These statistics indicate that successful timber businesses today no longer see technology as a cumbersome inconvenience; instead they are leveraging technology to its full potential.